With over 20 years of global tourism experience across several continents, I'm a leader in the tourism and attractions industry. From Australia and the United Kingdom to the United Arab Emirates and the United States of America, I have led multicultural and dynamic teams, delivering outstanding results in strategy development, business operations, and commercial growth.
My EXPERTise has provided me with diverse and comprehensive business experience across various attractions and industries, allowing me to offer a wide range of services to meet your specific needs.
Get results
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Feasibility, Strategic & Operational Planning
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Product & Experience Development
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Business Operations, Efficiency & Process Improvement
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Team Learning & Development
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Financial Management & Planning
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Visitor Research & Guest Experience
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Pre-Opening & Business Improvement Specialist
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Sales & Marketing Planning
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Operational Excellence
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How can I help?
Consulting
Provide third party expertise on many areas of operations & pre-opening.
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Project Roles
Fixed term project roles.​
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Project or Sub-Consultant
I'm a big believer of collaboration! Whether it's needing an extra pair of hands for a specific project or tapping into a particular skill to round out your teams expertise.

Diverse experience.
I’ve spent my career opening and operating attractions all over the world; Melbourne Aquarium, Dubai Aquarium & Underwater Zoo, The Green Planet Dubai, Yas Waterworld Abu Dhabi, Phillip Island Penguin Parade and the St. Louis Aquarium. It’s given me a pretty unique view of how this industry works, both behind the scenes and out on the floor.
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Over the years, I’ve worked across everything from start-ups to well-established operations, and what I enjoy most is helping turn ideas into something that actually works in the real world. Not just strategy on paper, but experiences that run well, make sense commercially, and genuinely connect with visitors.
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I value working alongside teams to share experience, challenge thinking, and help deliver experiences that are both meaningful for visitors and effective for the business.









